I’m
Valentin NovitskyI design products people use, not just screens they look at

Me as a carpenter, cutting a board with a mallet and chisel, ear defenders round my neck, against an orange ground. Me at a laptop covered in gaming stickers, against a blue ground.

Clear for users. Defensible for business.

Over the past 8 years, I have designed products for developer platforms (Overwolf), B2B SaaS (monday.com), and SalesTech (Gong), spanning growth work to a shared design system foundation.

AI now accelerates research, ideation, and prototyping in my work. The design decisions are mine.

My skills

Product Design · AI-augmented design workflows · User Research · Information Architecture · Design Systems · Usability Testing · Cross-functional Leadership · Data-informed design

Experience

  1. Developer platform

    Overwolf

    Senior Product Designer

    2022–2026 / Full time

    Led product design for Overwolf’s Apps Platform, spanning the Developer Console, Documentation Site, App Store, Client App, and Support Portal. Directed information architecture, disclosure patterns, and cross-product consistency, navigating legacy backend constraints and limited team capacity.

    Co-developed the Design System foundation and led its rollout to product teams. Validated direction through usability testing, design audits, stakeholder reviews, and phased rollouts. Mentored junior designers.

    Four of us outside a conference hall, arms round each other, badges on.
  2. Work OS

    monday.com

    Experienced Product Designer

    2020–2022 / Full time

    Led design across onboarding and authentication on iOS and Android as part of the Growth Mobile team. For onboarding, I reworked the first-run flow into single-statement screens with exposed multi-select options. Auth covered sign-up, sign-in, account verification, OAuth/SSO, and workspace invites.

    Shaped flow architecture, error states, and interaction models within native iOS and Android conventions, and tested with A/B experiments and UserTesting sessions. Worked alongside PM, data, and engineering on hypothesis framing and experiment design.

    Six of the team stacked in a row on an office sofa, me on the floor at the front.
  3. Sales analytics

    Gong

    Product Designer

    2020 (10 months) / Contract

    Designed Transcript Integration for Gong’s Conversation Intelligence platform. Transformed the call transcript from a static page into an interactive surface that connects to video playback, in-context collaboration, and timestamp-based sharing.

    Served as the sole designer on the project, delivering end-to-end with a product manager and two engineers, on-site at Gong. Defined use cases for Account Executives, Sales Development Representatives, and Front-Line Managers.

    Sitting beside the office gong with the mallet against it, city out the window.
  4. Product agency

    Zemingo

    UX/UI Designer

    2017–2020 / Full time

    Delivered end-to-end UX/UI for enterprise and consumer clients across industrial SaaS, security, defense, telecom, gaming, and e-commerce, working solo on each engagement, sometimes with one or two juniors I mentored. Featured clients included Flir Israel (security cameras), Meprolight (defense optics), Heights (smart-home apps), AT&T, and Groupon Israel.

    For a flagship project, Ecoplant (an energy-efficiency platform), translated a complex multi-compressor air system into a real-time dashboard for MSP service managers, defining the visual system alongside the product UX.

    In a meeting with the office dog standing across my lap.

See the work behind this

More about me

Off-screen, I still make things

When I’m not working, I like to read, play games, and create things with my children. I mostly enjoy sculpting and drawing.

I’m drawn to steampunk and cyberpunk for their atmosphere and imagination. I also enjoy DIY projects at home. If something can be built or modified, I’ll make it happen.

  • In a cyberpunk outfit at a bar, painted sleeves and a visor.
  • Welding a steel bar in a mask, sparks coming off the joint.
  • Pulling a screen print in a studio, mixing red ink beside the frame.
  • On the floor at home with my son and our dog.
  • Teaching my son to line up a shot at a pool table.
  • Standing under a neon sign reading “In play we trust”.

Let’s build together

Senior, Lead, or Founding Designer roles.

Complex B2B and Design Operations preferred.

On-site or hybrid.